Erica is a creative director, photographer, and digital marketing expert. A master at storytelling and brand strategy, Erica makes sure your brand is alive, growing, and thriving. Her work is rooted in a passion for visual storytelling and connecting with people, whether they are the subject of a photograph or the loyal supporters of a brand.
Throughout her career she has lived in Los Angeles, California and Lake Atitlán, Guatemala, working with brands that prioritize people, their stories, and the environment. Erica has the privilege of working closely with founders and CEOs, e-commerce brands, and nonprofits to develop creative marketing strategies and visual content that not only drives growth, but brings the mission and vision to life. With a keen eye and understanding for what your brand needs, Erica crafts and cultivates a brand essence that resonates, relates, and inspires your audience.